World Liberty Financial to Acquire ‘Substantial’ TRUMP Memecoin Stake, Citing Patriotism and Crypto Vision
World Liberty Financial (WLF), a decentralized finance initiative with close ties to the Trump family, plans to add the TRUMP memecoin to its treasury, according to an announcement shared Friday on X by Eric Trump.
The move, described as a strategic alignment with the project’s values of “crypto, patriotism, and long-term success,” signals a potentially significant endorsement for the token, which until now has largely thrived on social media buzz and brand-driven momentum.
While exact figures were not disclosed, Trump stated that WLF intends to take a “substantial position” in TRUMP, integrating it into the firm’s long-term holdings. The initiative may serve to add a layer of perceived institutional credibility to the memecoin, which, like others in its category, remains highly speculative and community-driven.
WLF’s existing treasury includes well-known digital assets such as Bitcoin (BTC), Ethereum (ETH), and TRON (TRX), along with a mix of stablecoins. The project has also backed emerging tokens like BUILDon (B), particularly following its partnership to integrate WLF’s USD1 stablecoin into real-world payment applications.
While the size and timeline of the TRUMP token allocation remain unclear, the announcement underscores WLF’s growing efforts to position itself at the intersection of political identity, blockchain technology, and digital asset adoption.
