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U.S. Markets Prepare for Dogecoin ETF Launch on Thursday

Dogecoin ETF Set to Launch in U.S., Bringing Meme Token to Wall Street
September 9, 2025

Dogecoin is on the verge of gaining its first U.S. exchange-traded fund, with the Rex-Osprey DOGE ETF ($DOJE) expected to list later this week. Approved under the Investment Company Act of 1940, the fund represents a milestone for memecoins, giving investors regulated access to a cryptocurrency known more for culture and speculation than utility.

“This is a unique turning point,” said Jordan Jefferson, CEO of DogeOS and MyDoge. “Dogecoin started as a joke, but its community and accessibility have real value. Institutional adoption shows Wall Street finally understands that.”

The product is sponsored by REX Shares and Osprey Funds, with distribution handled by Foreside Fund Services—the same group behind the Solana Staking ETF ($SSK) earlier this year. Anticipation has already fueled strong trading, with DOGE up 17% over the past week.

Bloomberg’s Eric Balchunas, who first flagged the ETF, noted in an X post that $DOJE marks the first U.S. fund built around a token with no practical utility, only cultural momentum.

Proponents say institutional inflows could stabilize liquidity while supporting growth in Dogecoin’s ecosystem of apps, games, and platforms such as DogeOS. Jefferson added that the mix of Wall Street capital and grassroots enthusiasm positions DOGE for long-term expansion.

The launch also comes as other memecoin ETFs push for approval. Canary Capital Group has applied for a spot ETF tied to TRUMP Coin, a Solana-based token linked to former President Donald Trump. While most memecoin filings under the 1933 Act remain pending, $DOJE is advancing under the 1940 Act, a structure that has proven easier to clear.

Whether demand materializes remains uncertain, but the debut signals a broader trend: memecoins once dismissed as internet jokes are now being packaged into regulated financial products for institutional investors.