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CZ’s YZi Labs Backs B Strategy as It Sets Sights on $1B Treasury Expansion for BNB

B Strategy Targets $1B Raise for U.S.-Listed BNB Vehicle

August 25, 2025 – Digital asset investment firm B Strategy is preparing to launch a U.S.-listed company designed to act as both a BNB treasury and an investment arm for the BNB ecosystem, according to a company announcement. The firm is seeking to raise $1 billion, with strategic support from YZi Labs, the investment platform led by Binance co-founders Changpeng Zhao and Yi He.

The venture will be led by Max Hua, former CFO of mining giant Bitmain, alongside the co-founders of crypto asset manager Metalpha. Modeled after a traditional holding company, the new entity will not only hold BNB but also deploy capital into technology development, ecosystem growth, and community-driven initiatives.

“Our goal is to build the Berkshire Hathaway of the BNB ecosystem,” the release stated.

Hua emphasized a focus on institutional-grade governance, citing transparent reporting, independently verified holdings, and bank-level custody standards:

“We want investors from New York to Hong Kong to be able to access BNB with full confidence and efficiency.”

If successful, the company could provide a regulated pathway for both institutional and retail investors to gain exposure to BNB, further linking crypto-native assets with traditional public markets.